unique selling proposition
独特卖点:指产品或服务相对于竞争对手的独特特点
常用释义
英式发音
美式发音
基本释义
- 独特卖点:指产品或服务相对于竞争对手的独特特点,能够吸引消费者并使其选择该产品或服务。
例句
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1·Few of them, however, can claim to have a unique selling proposition.但是他们中很少有品牌能够有一个独特的销售定位。
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2·You should also have a USP (Unique Selling Proposition) near the top of your resume.在你简历的最上面应该有一个独特的销售主题。
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3·Tumblr's emphasis on customization and ease of use, is its unique selling proposition.Tumblr的独特卖点在于可定制化和易用性。
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4·Use your Unique Selling Proposition to describe what sets you apart from other candidates.用你独一无二的卖点来解释你为什么和其他的应聘者不同。
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5·Your unique selling proposition should be communicated in terms of how it will benefit your visitors.您独特的销售主张,应在如何传达将有利于您的访客条款。
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6·A good way to accomplish this is by including a concise Unique Selling Proposition (USP) that distinguishes you from your competitors.一个做好这件事的方法是使用简洁“独特的销售主张”(usp),这能把你在竞争者中脱颖而出。
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7·In short, arrive at what's called your "unique Selling Proposition," or U.S.P. - the unique or special benefit to customers that sets you apart from the competition.总之,达成所谓的“独特销售主张”,或usp (Unique Selling Proposition)——即令你在竞争中脱颖而出的、给予客户的独特利益。
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8·Philip Kotler says that the difficulty firms have in creating functional uniqueness has made them “focus on having a unique emotional selling proposition (an ESP) instead of a USP”.菲利普-科特勒认为在产品上难以做到独一无二的公司,将“营销的重点转移到情感销售主张,来代替独特销售主张”。